Home » Letter from the CEO
First I was a corporate marketing geek. Then a pre-engineered metal building consultant. Now a CEO. But I’m still a corporate marketing geek and a pre-engineered metal building consultant. Like everyone, I view the world through the lens of my experiences. And so I’ll talk about a few things I’ve learned along the way and why I’m committed to guiding an industry powerhouse like Armstrong Steel into the future.
I answered an ad about 10 years ago in the newspaper for a position as a building consultant at a Colorado steel building company that you probably once heard advertising on the radio. At the time, I was not aware that pre-engineered metal building solutions could save folks up to 40% off the cost of conventional construction. The general public is still unaware of this and builders do not generally promote this fact. I was so intrigued by the products & services offered by this company, that I accepted the position there.
The fact that pre-engineered metal building construction saves Americans such a large percentage over traditional construction methods was to me heartwarming and phenomenal. I loved what I was doing in terms of helping builders.
Sadly, I began to get calls from clients months and months later telling me the building they ordered had still not been delivered or that they couldn’t get a return phone call from anyone in the company regarding their questions or concerns. As time went by, I knew in my heart that I could no longer continue to work for this company in good conscience.
Over time, I realized that I was in the wrong place after determining that the focus of the company was not on delivering but rather on collecting deposits. Complaints were littered everywhere. As I began to research other pre-engineered metal building companies I saw on the internet, I found their Better Business Bureau listings were all less than satisfactory and I was saddened to see the number of complaints. I eventually accepted a position with a more reputable Pittsburgh based organization that designed and manufactured pre-engineered metal buildings. I felt right at home. It was there that I learned the ins and outs of the pre-engineered metal building industry first hand.
I have always been accustomed to going the extra mile for my clients. I treat the folks I do business with like close friends and family. I am always available to customers after the sale, a credo many salesmen refuse to live by. Contractors and other industry professionals began to see the benefit behind service after the sale: attention to detail, on-site assistance, satisfaction, reliability. It was suggested I establish a pre-engineered metal building firm focused on the same principles. With that suggestion, Armstrong Steel was born.
I liken Armstrong’s younger years to a David and Goliath story, because Armstrong began as a very small company with only a few employees and was regularly competing against larger players in the industry. Today, we still face off against those players, but God has blessed our organization. We continue to expand across the nation and our talented and dedicated staff has grown. We have clients all over the world and in every state and we’ve built a track record of excellence that is unparalleled in our industry.
We continue to commit the same level of excellence and service we started with, and our mission remains to always focus on customer satisfaction while providing our clients a far superior product.
We have always obsessed on quality and ease of construction – design it stronger, design it better, design it to be easier – all to enhance the on-site experience of our end users, builders, and dealer network. I believe our work in sustainable construction and innovation has equal potential to shape our legacy. For that to happen, we need to remain focused on the challenges that lie ahead. There is only one path and it leads to greater sustainability, increased market share, growth and prosperity.
We’re very proud of our company’s unique culture. Our team is fully committed to serving our clients and mindful of the trust that they have placed in us. Armstrong Steel is a debt free corporation fueled by a strong culture of teamwork, innovation and responsiveness. Our professionals are focused, energized and ready to seize the many opportunities that lie ahead of us. Our strong track record of excellence and unparalleled customer service is summed up by our A+ rating with the Better Business Bureau as well as Inc. Magazine recognizing us as the 11th fastest growing company in the construction industry since 2009.
Thank you for visiting our website and considering Armstrong Steel. If you need help with a building project in the near future, I hope you will consider putting Armstrong on your side.
President & Chief Executive Officer